Ed Ruscha, Woody, and the World’s Hottest Pepper (2013) Posted on February 27, 2013March 30, 2019 by Editorial @ ASX Edward Joseph Ruscha IV (roo-SHAY; born December 16, 1937) is an American artist associated with the Pop art movement. Posted in Art, Art - Painting, Video and tagged ASX.TV Art, Ed Ruscha, Los Angeles, Pop Art.